A Growing Industry
The apparel printing industry is estimated to be worth $6.9 billion in production in the United States alone. Suppliers and end users everywhere are becoming more proficient in using digital technology to accelerate and personalize both their work and private lives every day. They carry these expectations with them when they shop for apparel printing.
AnaJet enables companies to fulfill these expectations. Success in apparel printing requires the right plan, the right equipment, and the right partner.
Why Direct to Garment?
With the explosion of digital art and the rise of the digital consumer, the demand for custom apparel is growing exponentially. Screen printing and other traditional garment decoration technologies cannot deliver full color digital impressions with high fidelity to the source image. Some digital methods enable printing on synthetic substrates but not cotton and other natural fibers.
Only direct to garment can provide full-color digital impressions, on demand, on the most common substrates used for garments, with the smooth hand that consumers have come to appreciate.
When decorators, printers and other business owners evaluate potential lines of business and the enabling technologies, direct to garment is a compelling choice to add because there is a huge unmet demand for the technique.